Entry Level Job

How Will You Measure Your Life?

Wednesday, October 19, 2011 by Brandon Russell

Success is measured differently by each person. The school you attended, the company for which you work, the balance in your bank account, among other criteria, are all yardsticks by which people measure personal success.

I was recently handed an article by my CEO, asked to read it and share my thoughts.

The article came from the Harvard Business Review, and was authored by Clayton M. Christensen (Yes, the Clay Christensen who penned The Innovator's Dilemma - the penultimate authority on disruptive technology, and a great read for anyone interested in technology and how it interacts with and impacts society.)

The article, titled, "How Will You Measure Your Life," discusses the common pitfalls college and graduate school students experience when plotting their futures - and puts forth a simple, yet poignant truth - success is defined by how you, not others, measure your value and merit.

A Harvard Business School professor, Christensen's theories on management, disruptive technology, and leadership serve as the foundation of his lectures as he empowers his students to dissect real-life organizations and understand how decisions and practices, no matter how small or seemingly insignificant, can have a major impact on an organization.

That's all great, but I know those of you who have bothered to continue reading are wondering, "How does this relate to me? Why is this relevant to the Orr Fellowship, and why do they let you write these blogs, Brandon?"

I was getting to that. But first I had to lay some groundwork. On the last day of class each semester, Christensen asks his students to turn these theoretical lenses on themselves. How have their decisions, even small ones, impacted their lives, and eventually led them to where they are today?

He asks them to study themselves, and find answers to 3 simple questions:

How can I be sure I'll be happy in my career?

How can I be sure my relationships with my friends and family become an enduring source of happiness?

How can I stay out of jail?

Okay, the third question is a little odd, but Christensen was classmates with former Enron President and current resident of the Englewood, Colorado Correctional Facility, Jeffrey Skilling - so it's relevant.

After reading the article, I turned these lenses on myself and the decisions I've made that have led me to where I am, and have reached out to others in the Orr Fellowship to do the same here's what I've found:

1) How can I be sure I'll be happy in my career?

This was big for me. Like many other Orr Fellows, and I'm sure many Orr Fellowship candidates - I had offers for distinguished post grad jobs from companies whose names have serious brand equity, companies where my entry-level paycheck would have allowed me to purchase many leather-bound books and housing that smells of rich mahogany, but with me, as with the other Orr Fellows I included in my little experiment - it isn't all about the money, the title, or the bravado that comes from saying, "I work for Company X."

We joined the Orr Fellowship and took positions at high-growth startups because of the opportunity the program offers. The opportunity to network with professionals and leaders in the community, to grow personally and professionally, and the opportunity to create strategies for our lives. What the Orr Fellowship lacked in glamour, our clout, it has made up in spades through the opportunities we've been afforded.

Orr Fellowship companies are some of the best places to work in Indiana, and the entrepreneurial spirit in each organization, and the dedication to the personal and individual success of each employee is something you'd be hard pressed to find anywhere but a high-growth startup.

2) How can I be sure my relationships with my friends and family become an enduring source of happiness?

I know. This is a blog about work, and business, and technology, not the Dr. Phil Show. But, It's time to get personal. Plus, let's face it - to be productive at work, you need to be happy outside of work, and vice-versa. Relating this to my, and others' time in the Orr Fellowship, the common thread was the relationships I've developed within the program ARE an enduring source of happiness for me. Digging deeper, it's not just the relationships with other Fellows that add value to our experiences, it's our relationships with our non-Fellow co-workers, our executive sponsors, and the people who speak at our Business Leader Meetings, who augment our experiences.

Yes, as Orr Fellows we spend a lot of time together and get to know each other on a personal level. But our culture as an organization, goes beyond that. We develop common bonds. We become friends. And these interactions, both positive and negative, ensure we continually grow as professionals and as people.

3) How can I stay out of jail?

I don't really need to go into much detail on this one - it's pretty self explanatory. Just don't do anything illegal. One Fellow went a philosophical on us and asked, "Why does jail have to mean prison?" He continued, "I think sometimes people build jails for themselves as a result of the choices they make, so I would challenge everyone to not only stay away from the illegal, but go one step further and stay away from the immoral, the ill-advised, and the unjust, as well. I'd challenge us to live lives of which we can be proud, not just try to stay out of jail - because a lot of guilty people aren't in prison."

At the end of his article, Christensen offered one extremely sage piece of advice, and that's how I'll end this post.

"Choose the right yardstick."

Only you know what's best for you. Do not measure your success by how others measure you. Choose the path that will allow you to be happy in your career, happy in your relationships and interactions with others, and keep you out of jail.

If you've read this far, I applaud, and thank you. I can be a bit long-winded. If you'd like to read Clay Christensen's full article, and turn this lens on yourself (I'd recommend it), Click Here.

Orr Fellow Alum

Tuesday, February 8, 2011 by Fellow Stories

Name: Brennan Knotts
School: Indiana University

Brennan Knotts is currently the Director of Marketing for Xemion web design directory and MobileDeveloper.net, a directory for mobile developers. As a former Orr Fellow, he spent 2+ years working for his host company Cantaloupe.tv and co-founded Pocket Tales, a social reading game for kids whose investors include east coast-based Startl and Dreamit Ventures.

Welcome to the newest Orr Fellows and congratulations! This post is for you. It's a short collection of advice I received or wish I'd received when I entered the Orr Fellowship. Follow this plan and you will earn the full potential of your salary in the Fellowship, which if no one told you is actually a lot more than that number on your paycheck.

1. Schedule drinks/coffee/lunch whatever with alumni as soon as you can

One of the smartest things I ever did as an Orr Fellow was reach out to alumni before I even started work. I'll admit it wasn't a master plan of mine - I just happened to meet some cool Fellows and wanted to hang out with them more (okay, I was in no condition to drive so I crashed on their couch and got brunch the next morning).

Not only did I build lasting friendships during those early days, but I received advice on my career and life that is still useful 4 years later.

I can promise you no alumni will turn you down. Even if they're not local they will make themselves available for a phone call. Just ask and be respectful of their time.

2. Don't ever miss a business leader meeting

I'm proud to say I never missed a business leader meeting during my tenure. No one is handing out trophies for this accomplishment, but you owe it to yourself to take advantage, exploit even, the opportunities you get during your two years.

Sometimes you will be tempted to believe that working late the night of a business leader meeting is more important than attending the BLM, but I assure you it isn't. Unless your boss is demanding you stay (in which case, we need to have a talk about that boss...), find a way to go.

At some point you'll grow tired of hearing someone else's "how I made it" story. You'll become restless and want to stop all this meeting and talking and start doing.

THAT's when you'll know you've internalized everything you've learned from these stories, because when you boil each down to its simplest element, each is a story about someone who went out and DID something.

3. Get a side project

Your work at your first job post college will not be intellectually stimulating. You'll hear this a million times but for some reason you won't believe it until you experience it yourself. (I think the bottom line is that only 20% of the meaningful work anyone does is the hard-thinking type of work and the other 80% is the tedious execution work, but that's for another post to debate...)

This is an advantage for two reasons: 1) because it allows you to learn the blocking and tackling of being in the working world, learning to work with people, prioritize your tasks, work effectively in meetings, etc. and 2) when you get home from work you're not emotionally and intellectually drained.

Use this leftover energy to work on something meaningful to you. Learn to code, start a business, help run a non-profit, pick up the guitar, start a blog, write for someone else's blog - just do something. You will never have as much available energy as you do at your entry-level job.

This side project also has the benefit of giving you something interesting to talk about when your networking with alumni.

4. Think big

Indiana is a big greenfield. That might be true literally, but I mean it figuratively. There are so many ways for you to leave a permanent mark on this community. Get an ambition and take up a cause. No idea is too big. You decided to come to Indiana so take advantage of the fact that it's not New York or San Francisco and that you can actually get access to the movers and shakers in the community and that everything hasn't "been done before."

Co-founding Hackers and Founders, now Verge, was my contribution in this regard. And although Verge has addressed a huge gap in the Indianapolis tech community, there are so many more big opportunities - and that's just the tech community. I challenge you to find your own big idea and go after it.

Are you looking for entry-level jobs in Indiana or business jobs in Indianapolis? Learn more about the Orr Fellowship at www.orrfellowship.org.

Indianapolis Startup Scene

Saturday, January 8, 2011 by Kate Carrico

A recent article by the Indianapolis Business Journal (IBJ) highlighted multiple events and happenings in the Indianapolis area that point to the ever-growing entrepreneurial community here.

The article discusses Hackers and Founders, a monthly meetup that brings entrepreneurial-minded people together to hear three business pitches for high growth start-ups. Organized by Matt Hunckler, a current Orr Fellow, the monthly gatherings now reach around 200 people! From experienced entrepreneurs like Chris Baggott to young people such as current Orr Fellows and everyone in between, these meetups offer a chance to network, bounce ideas off one another, and learn about running a start up company -- all while enjoying food and drinks! If you're interested in starting a career in entrepreneurship or have an interest in the startup scene, this event is not one to miss.

The article also gave a shout out to the Orr Fellowship for its ability to bring young entrepreneurs to Indianapolis to work entry-level jobs in startup companies. This year, we've grown the Fellowship once again by taking nearly 30 new Fellows working for around 20 companies. By bringing some of the best and brightest recent grads to the Indianapolis area, the Fellowship is doing its part to keep fueling the entrepreneurial fire.

We're excited to see what 2011 has in store for each of us, the Fellowship as a whole, and the Indianapolis entrepreneurial community!

WWOD: 'What Would Orr Fellows Do?'

Thursday, December 2, 2010 by Jonathon Corwin

David Simons, an Orr Fellow alumnus from the class of 2006, shares his program experiences with potential candidates at the Reception on the Circle event. His speech highlights the two sides of business: the Machiavelli approach and the Orr Fellow approach. Simons graduated from DePauw University in 2006 with a degree in Economics. He remains at his host company, Author Solutions, as Manager of Financial Planning & Analysis.

Watch the video coverage to discover 'What Would Orr Fellows Do?'

Are you looking for entry-level jobs in Indiana or business jobs in Indianapolis? Learn moe about the Orr Fellowship at www.orrfellowship.org.

Appreciation is Underrated

Friday, November 19, 2010 by Felix Lukose

Most of us take our work seriously and do it sincerely. We do it for a variety of reasons. We want to increase our career potential, to learn, to support ourselves and a family, etc. Most of us do not do the work that we do for praise or recognition. As the mantra of the Fellowship goes, "Do your best work, period."

However, a little appreciation goes a long way for the hard working folks. This revelation came to me when I was commended by a few different people I work with for the work that I have completed. I have taken on a undefined role within my host organization, which allows me experience across all the different departments and functional teams. As I like to describe it, I don't have a boss; everyone is my boss.

I recently completed work on preparing and sending out our Quarterly Reports for the 3rd Quarter. It was exhausting and tough, as it was the first time I had done it primarily by myself. I wasn't dedicated to this assignment either, as other parallel projects were on my plate as well. I feel as though I am able to catch my breath a tad at the moment, which really made those comments in regards to my work special.

I love working in this entrepreneurial fellowship that fosters an atmosphere were I interact with everyone in my organization. I never thought I would be in an entry level job that quickly gave way to such career potential. I wouldn't trade my often fast paced job for anything else given my ability to see the direct impact of my work.

So I encourage anyone that gets this message to reach out and make an effort to commend someone around you for the extraordinary effort that they have been putting in. It can be a minuscule and almost brainless act, but the impact can be absolutely warming.

It's that time of year again...

Friday, October 1, 2010 by Skip Tokar

That's right, its job application season again. Its the annual time of year that college seniors come to the realization that undergrad school is going to end and they have to do... something. Some people pursue graduate schools while other focus on Entrepreneurship Careers, Indiana Job openings, or even graduate fellowships (possibly the Orr Fellowship...); however, all eventually come to the realization that they need a great resume.

I am no resume expert but I picked up a couple of tips and tricks back in the day that I am willing to share with my numerous dedicated readers. You might be saying to yourself "Who is this guy and why does he think he is even remotely qualified to give me tips?" This is a valid point, but, if you apply to the Orr Fellowship, I could be the person reviewing your resume and my tips worked out pretty well for myself. So just sit back and let my insightful resume knowledge engulf you.

In no particular order here is a sampling of my vast resume understanding:

When putting your GPA on your resume go to a maximum of 2 decimal places. If you Major GPA is significantly higher than you cumulative GPA then list that as well (it needs to be obvious that that is specifically your major GPA)
Don't be afraid to include distinguishing experiences. This could include time studying abroad or brief descriptions of your more complicated projects/papers. Just make sure that these things fit in the natural flow of your resume and are not under or overstated.
Do not include stuff from high school, unless they are so ridiculously outstanding that there is no way you could sleep at night knowing that potential employers had no idea how great you were in high school.
Make sure your experience/work history is organized logically. Ideally these sections will flow chronologically because if you planned things correctly, each job/internship builds on the last one, hopefully leaving your most recent experience as the crown jewel on your resume. In addition to this, avoid time gaps in your employment.
One of my biggest pet peeves is when a person just puts "selected" or "completed" said internship on their resume. If it is on your resume I know you worked there and eventually completed the job/internship/program. Your resume needs to be about what YOU have done and what results YOU achieved. No company is going to hire you just because you were selected to participate in a particular program. Companies want to see how you progressed trough an internship and the impacts that you made while there. Sometimes showing how you went about something is just as important as the results. Interviewers know that summer jobs/internships are typically not long enough to make any really significant gains, but they want to see that you have demonstrated the aptitude to get things done.
Make sure you don't sell yourself short or embellish your accomplishments. A lot of times it is plain to see that a person has done some pretty significant work, but their resume does not reflect upon these accomplishments. If you have done impressive things make sure it is known. On the other hand, people can tell if you are trying to make something appear more significant. You don't want to claim more than you really did or use synonyms for every word.
Don't leave dangling words on a line. You should either add words or take out words so there is not just one word all by itself on a line. This is valuable space, don't waste it.
Don't make a resume that is more than one page. I don't care how good you think you are, at this point in time you have not done enough to merit more than one page. You only want to include the very best experiences that are most relevant to the position you are applying for.
There needs to be a balance of good details without jamming some much in there that your resume looks squished and cluttered. You really want your experiences to POP OUT not be hidden in the mess.
Be sure to have a good balance of activities and experiences. Companies, especially the Orr Fellowship, want to see that you are a well rounded individual that has done well in school, has had good work experience, has been involved in campus activities, has held leadership positions, and somehow finds time to volunteer.

These are just some of the resume tips that come to mind. I would have written more but frankly I got tired of writing. If you want to make sure you have good career opportunities and don't end up like this guy then follow my advice.

Follow these guidelines and constantly revise and improve you resume. This is a never ending process but if mastered you will really stand out to all the companies that are hiring new grads, which will lead to you getting a great entry level job and, with any luck, ending up like this guy.

Until next month... This has been Skip Tokar (Special Thanks to Editor Bryan Watson)

The magic of donuts and Catch Phrase

Wednesday, September 8, 2010 by Katie Veatch

Last year as I began the Orr Fellowship, I really wanted to find ways to stay involved in the community. Throughout high school and college, I had always kept myself busy and was a member of various student and volunteer organizations. Now, as I began an entry-level job in Indiana, I found myself in a new city and without the structure of school-organized activities. I wasn't sure where to begin.

Shortly after I started work I realized that the Orr Fellowship would not only provide me with a great networking opportunity in Indianapolis and an instant group of friends, it also helped me ease the transition to the "real world" by making it easy to stay involved.

I heard about the Orr Fellowship's involvement with Common Goal, an organization that strives to help kids stay in school and graduate. Mentoring seemed like the perfect way to stay active in the community.

Allison Bowen and I were given a group of high school freshman that we met with every other week throughout the school year. Some days we covered specific topics, other times we talked about what was going on in their lives and sometimes we just played Catch Phrase and other games. We learned was that what we did during our sessions wasn't as important as the fact that we were THERE each time.

Even if we weren't able to see immediate results from our efforts, we knew that we had an impact. We became something stable and consistent in their lives, and we could tell that they were happy to see us (and the donuts) each time.

Today starts my second year of being a mentor at New Tech High. As I walk into New Tech this morning, I can truly say that I am excited to see the eight familiar faces looking back at me.

Eight students who are now beginning their sophomore year and are one step closer to graduating high school.

Maximize The Alpha

Tuesday, September 7, 2010 by Trey Buck

In the financial world, the term "alpha" is meant to signify a measure of performance that is adjusted for risk. But how do we measure risk in the real world? Are some entry-level jobs in start-ups more or less risky than others? How can we know when we've found a winner, that coveted "diamond in the ruff"?

Some may say that it is nearly impossible to assess the risks of any new venture considering the volatility of markets, the unpredictable nature of competition, and the influence of shear luck and ingenuity. While some of that may be true, there are certainly places that have been historically more successful than others: the Silicon Valley specifically. But for the last decade or more, the Valley has seen stiff competition, with distinguished post-grad jobs popping up across the nation (and the world).

I would argue that Indiana is one of the places most suited for companies hiring new grads to establish their roots: our cost of living is significantly lower than other states; our central location within the US places almost any major city within a day's drive; and Indiana has managed to keep its state and local government budgets contained while others have moved even closer to bankruptcy.

And these advantages have not gone unnoticed by the entrepreneurial community: Start-Up Indiana is focused on developing high-growth start-ups in the region; Indianapolis now has its own start-up newsletter, Startup Digest, a free service helping entrepreneurs find events that might peak their interests; and the Orr Fellowship which is aimed at finding and growing tomorrows business leaders through placement in entry-level positions in entrepreneurial companies. All of these initiatives are great examples of organizations driving jobs and opportunity within Indiana and sewing the seeds of growth and fortune.

So when thinking about how to evaluate job opportunities, remember to find those places that minimize the risk of failure and maximize the chances of success. Look to the local community and their support for up-and-coming entrepreneurs. Ask questions. Seek guidance. And most importantly, do all you can to maximize the alpha in your life and career.

Perception

Sunday, August 29, 2010 by Brandon Russell

Today I went golfing with 25 of my friends. Last night, a few of us got together for some drinks after work, on Thursday we're touring the FedEx facilities in Indianapolis for our monthly business leader meeting and in October a group of us is heading to West Virginia to whitewater raft at Upper Gauley.

When I joined the Orr Fellowship I knew I was getting an entry-level job at WebLink International, a fast growing Indiana software and technology company. I knew I'd have networking opportunities with executives from high-growth Indianapolis companies, and I knew I'd be preparing myself for the future.

What I didn't know, or at least didn't expect, was to instantly gain 40 close friends. We all work very hard, as most people in entry-level jobs do, but we also like to have fun. Honestly, I was worried about the transition from college to the professional world, and while big changes are never easy - knowing there are close to 30 other people who are going through the exact same things as me really helps.

People join people. While the Orr Fellowship offers opportunies for post-graduate employment at some of Indiana's most progressive and dynamic companies, it offers something more. At today's golf outing I saw Orr Fellows who completed the program several years ago together on course. They talked about work, families, and other things you'd expect old friends to reminisce about - and that's when it hit me. The most valuable thing I'm going to get out of this two-year program is the relationships. While the retreats and business leader meetings will become a thing of the past, and, let's be honest, who knows where the road will lead me professionally, I can say, with a high degree of certainty, the friends I've made in the 3 short months I've been an official Orr Fellow will stay with me indefinitely.

The Question Every College Senior Asks

Monday, August 16, 2010 by Corey Kime

About this time last year, I was winding down my summer job and gearing up for my last year of college at Indiana Wesleyan University. Like most college seniors, one thought came up over and over again in mind:

What am I going to do after I graduate???

Fast-forward twelve months and not only have I settled down in a new job, but I have been exposed to opportunities that I never thought I would be this early out of college. I was able to get this job through the Orr Fellowship, an organization dedicated to the development and retention of Indiana students and natives. The fellowship seeks to match college graduates with high-growth companies in Indiana. I was fortunate enough to be hired on at Compendium, one of many entrepreneurial companies in the Indianapolis area.

Since the start of my job two months ago I have been exposed to many different areas within Compendium that a normal entry-level job may not provide. The accessibility to executives within your company and the hands on experience that I've gotten in just two months has been both exciting and a great opportunity to learn.

Not only do you get a great job with one of the fast growing Indianapolis companies when you are in the fellowship, but you get to go through the fellowship with several other recent graduates just like you. I have developed good friendships with several people in the fellowship and it has given me an instant network of recent grads in an area where I would not have had that big of a network without it.

So if you are about to head back to school for your senior year like I was twelve months ago right now wondering how you are going to find a job and what you are going to be doing, be sure to consider the Orr Fellowship. The opportunity to work at high growth start-ups along with the instant network of friends your age is a tough combination to beat.

Interested in a Career in Business? Then Get to Work!

Friday, February 5, 2010 by Natalie Ciambrone

A struggle for many college undergraduates is deciding between going to work and getting more education after graduation. No matter your personal opinions, this article from CareerRealism.com gives some pretty convincing statistics about why you should invest in your career early – and helped me reaffirm my decision to take the leap and accept my entry level marketing job with WebLink International.

And as though that article wasn’t enough, last night at our Business Leader Meeting, Lorraine Ball of RoundPeg reiterated the point of investing in your career before going to graduate school. The main reason: If you go directly into an MBA program, you have little real-world business experiences from which to draw. Lorraine shared how much more value she got out of graduate school because she worked for a few years between her degrees. Especially in times of 10%+ unemployment rates it’s easy to play it safe, go back to school, and hope things are better when you are ready to enter the workforce; but, as J.D. O’Donnell says in his article, “I wish [students] could talk with all the unemployed MBAs out there right now who are knee-deep in loan debt.”

Joining the Governor Bob Orr Entrepreneurial Fellowship is a great way to invest in your career early. The jobs with the Fellowship’s host companies provide Fellows valuable career experience in fast paced jobs – experiences that will allow you to bring more to graduate school discussions and classes (if you decide to go back).

Plus, getting experience in fast growing Indianapolis companies can help make the decision about going back to school easier. Some realize they don’t need an MBA to get where they want to go. Others learn that getting more education is the path they need to take. But no matter what, there is no doubt that during your two years in the Fellowship you will benefit from its unrivaled work experiences and networking opportunities in Indianapolis.

The Orr Fellowship: A Networking Opportunity in Indianapolis

Thursday, February 4, 2010 by Blaine Cooper-Surma

As a young professional in the real world, there are two things that every mentor says will inevitably determine how successful you will be in the long run - "what you know" and "who you know." The Governor Bob Orr Fellowship thrives off of this mentality.

By taking entry-level jobs in entrepreneurial companies, Orr Fellows learn early-on the importance of hard work and quickly come to appreciate grassroots beginnings. Although these recent graduates oftentimes begin their careers doing not-so-glamorous work, one thing that allows them to quickly grow their careers is the exposure they get to some of Indiana's finest business leaders. Orr Fellows, because of the range of responsibilities that they acquire during the beginning of their careers, quickly learn everything there is to know about running small, entrepreneurial companies. This experience speaks to the first aspect that I spoke about - "what you know."

During the first two years of being in the Orr Fellowship, Orr Fellows spend a good of time in environments that force them to become comfortable interacting with a range of business and political leaders throughout Indiana. Because of these experiences, Orr Fellows typically develop meaningful relationships with many of these well-known professionals. Each month, Orr Fellows come together for a Business Leader Meeting where one or two of these leaders speaks to the group about their professional experiences that have helped them to get where they are today. These meetings are discussion-based, meaning that fellows are able to ask questions at any time during the meeting. Orr Fellows enjoy partaking in these events because what's more valuable that receiving advice from those that have succeeded in their profession? Typically, after the speaker is finished, there is plenty of time for networking. For this reason, the Orr Fellowship is the best networking opportunity in Indianapolis.

Today the Orr Fellowship will be meeting with Lorraine Ball, founder of Roundpeg. Roundpeg is a small marketing firm based in Indianapolis, Indiana that helps small business become big businesses with the help of effective marketing. To learn more about Lorraine, check out her website. You can also hear her speak about her passion for local businesses and the impact we make every day with our purchase decisions by clicking here.

Super Bowl Commercials Sacked by Social Media

Thursday, January 28, 2010 by Blaine Cooper-Surma

If you've had a chance to keep up with the news, one of the recent headlines is Pepsi's decision to strategically re-focus its advertising dollars that have typically been budgeted for the NFL Super Bowl. Like Budweiser, Coca Cola, and GoDaddy.com, Pepsi has been known to spend millions of dollars in advertisements during this spectacle that reaches millions of viewers every single year. So where will these dollars be spent this year? As you might have guessed, this year Pepsi is going with Social Media!

According to the Wall Street Journal, Pepsi plans to focus its advertising strategy on a "marketing platform" rather than blitzing viewers with commercials during this single event. So, by using social media sites like Twitter and Facebook to reach consumers, Pepsi will be tapping into a virtual world of endless advertising possibilities. On Facebook, for example, Pepsi can issue invitations to its followers to participate in a poll. When someone votes, a message will get posted on their personal Facebook page that says they participated in the poll. This my friends, is what we are referring to when we talk about viral advertising.

According to one report, Facebook is a virtual treasure trove for advertisers wishing to target 18 to 49-year olds. Twitter's numbers are a little lower, but impressive, nonetheless. Social Media Today, however, noted that 19 percent of adults between the ages of 18 and 24 have used Twitter or something like it, 20 percent between ages 25 and 34, and 10 percent between ages 35 and 44. These numbers are the reason that Pepsi has reconsidered their advertising strategy.

So how does this relate to the Bob Orr Entrepreneurial Fellowship? Well, it just so happens that the majority of our host companies in this entrepreneurial fellowship are start-up technology companies. Thus, Orr Fellows are taking entry level technology jobs in some of the fastest growing Indianapolis companies. So what types of things are some of these host companies doing in the social media world? Well, a 2010 host company, Formspring, has recently reached new heights with their social media application called Formspring.me. This application is a free, simple service that allows you to create anonymous question boxes for all of your social networks.

Pepsi's migration away from televised Super Bowl ads is a trend we can expect other big companies to follow. There is far more bang for the buck in advertising online rather than producing and paying for 30 seconds of airtime during one of the most expensive televised events of the year.

For those that don't know much about the Governor Bob Orr Entrepreneurial Fellowship, it is an Indiana-based non-profit organization that provides jobs for recent graduates in fast growing Indianapolis companies. Whether you're looking to start a marketing career, an entrepreneurship career, or maybe just a career in business, this is one unique fellowship program like no other.

Adaptiveness

Monday, January 11, 2010 by Nate Bullock

The May 2006 issue of Human Resources magazine featured an article by Sommer Kehrli and Truy Sopp in which the authors attempted to share tips with older generations on how to manage Generation Y, a group roughly 80 million strong born after 1978 that began entering the workforce five years ago. Often the onus for change is on older generations. After all, we 'Millennials' are coming into the workforce whether current generations like it or not. Why should the 'new' be the ones to change our habits or learn new ones from the 'old'?

An an entrepreneurial fellowship, we constantly strive to place distinguished college graduates into high growth start-ups. But at the same time, we also communicate the need for constant improvement and learning from industry leaders. Nobody is a subject matter expert anymore and while entry-level jobs in start-ups will help you become more knowledgeable about a specific area, it won't guarantee career-long success. To quote Dr. Thomas Mason, Professor of Economics at Rose-Hulman Institute of Technology, "to be successful at [an older] age, you need to keep learning."

Need real world examples?

Did you major in Public Relations or Marketing in college? Are you pretty confident writing press releases? Cool. BUT, looks like Presslift is a step ahead and that skill set will become mainstream in the near future.

Did you major in Web Design or UX in college? Are you pretty confident designing emails for your company's marketing team? Great!. BUT, Toddle is making email newsletter design and marketing a breeze.

Major in Finance? ChubbyBrain is democratizing your skill set.

Going to Law School? Legal Zoom has the basics covered.

Are you a scrapbooking professional? Yup...the semantic web has taken over this too.

EVERYTHING is changing. High-growth start-ups and technology jobs in Indianapolis will KEEP changing. Being an expert today doesn't ensure anything for tomorrow. As Gen-Y'ers, we want to be mentored, use new technology, and be given the space to try new things. But we can be too confident, and in the process, atrophy our innate strengths of learning and development.

Your job won't be around forever, and if you don't keep learning, neither will you. The first step is accepting that a college degree doesn't make you an expert. The second is opening yourself up to learn skills, habits, and lessons from Generations past.

Oh...and sign-up to have your tree lugged through TREE LUGGERS or follow our tweets @treeluggers.

Thinking Like an Entrepreneur

Monday, January 11, 2010 by Bryan Povlinski

In our recent business leader meeting with Thomas Mason, and Economics and Engineering Management professor at Rose Hulman, he made the point that any employee should always be trying to "Think like an Entrepreneur." Now that doesn't mean that every employee should aspire to be an entrepreneur, or that employees should be thinking about starting new businesses while they're working for their current company. What it means is that, as an employee, you should constantly be thinking of better ways to do things in your current company, and thinking of new business opportunities for your employer. These new ideas don't have to be world-changing, million dollar ideas, but rather small innovations that get things moving the right way.

I'd venture to guess that most employees at entry-level jobs in Indiana do not have this mindset. But when you're working with high growth start-ups "thinking like an entrepreneur" is practically required. A lot of the companies that are part of the Orr Fellowship are small, entrepreneurial companies in Indianapolis. They don't all have a full marketing or finance department. These companies need Orr Fellows to come up with unique ideas to help build their business.

How can you be "thinking like an entrepreneur?"

Are there certain things that are done at your company every week just because "that's the way they're always been done?" If they no longer make sense maybe it's time to make a change.

Do you have a perspective from a previous internship or organization that no one in your current company has?

Maybe there peripheral activities that are outside the responsibility of your everyday job that you can address. Starting a recycling program or fitness routine could make a bigger impact than you think.

There are countless ideas just waiting to be taken. Are you thinking like an entrepreneur?

Creating a Shared Experience

Monday, November 23, 2009 by Nate Bullock

This American Life is a radio program out of WBEZ in Chicago that attempts to display what it is like to live an ‘American life’, complete with its dullness as well as its luster. Reporting is not done in the way we see on television or hear on more traditional radio. Rather, the producers attempt to place us into the culture of the topic area; the sounds bites are not ‘bites’ at all. They are actual, full, complete stories that connect the listener to a new set of experiences. This American Life attempts to make the events that mold our being (whatever that means), which makes understanding the experience more transparent. The radio program, at it's core, is about manufacturing an experience.

For example, attempting to paint the picture of Rome to my friends and family when I returned from a tour of Europe was excruciating. My pictures of Trevi’s Fountain did not nearly do it justice. My explanations of the white cliffs of Dover were juvenile. The only way in which my friends could understand the awesomeness of my trip would have been for them to experience it for themselves. In the absence of a shared “experience,” the narrative loses a little bit of sincerity.

The Orr Fellowship strives to create entrepreneurship careers that do more than simply provide post-graduate networking, entre-level jobs in startups, and an Indianapolis job opportunity; The Orr Fellowship strives to create a shared experience among Orr Fellows. Distinguished post-grad jobs are often about putting in time quietly on the sidelines while you wait your turn to play in the game.

This business fellowship is different. Jumping into fast growing Indianapolis companies is not something that most entry-level jobs in Indiana afford a fresh graduate. But entreprenurial companies need driven graduates to help contribute immediately. These companies look to Orr Fellows to help fulfill that need, providing a shared entreprenurial experience in the process.

Click here to find out how you can be included in this experience!

Giving Back. The Orr Fellowship Way.

Wednesday, November 18, 2009 by Natalie Ciambrone

The propensity of students to give back to their communities while in college, rarely translates after they graduate (based on my observations). It’s not because we become bad people as soon as we leave a college campus, it’s because, frankly, the opportunities aren’t as accessible and finding time between working your first full time job and all the other responsibilities the real world brings new grads is often hard.

Through the Orr Fellowship’s Personal Service Initiative (PSI), Fellows give back to their local communities in whatever way they choose. Some prefer to mentor, others prefer to walk dogs at the Humane Society. Personally, I am reconnecting with a non-profit I was involved with during college. But no matter our interest, the Orr Fellowship allows us follow our own passions related to volunteerism.

When talking to prospective Fellows, I love to talk about the Fellowship’s PSI because it doesn’t allow us to put service on the back-burner. Rather, the Fellowship provides the extra motivation to give back in our own right. Plus, doing group service projects is another great way for our group (who all work in different entry-level jobs in entrepreneurial companies) to bond!

So, although the Orr Fellowship prides itself on the business connections it creates, giving back through the Personal Service Initiation is yet another unique opportunity of the program.

Who is the Orr Fellowship For?

Wednesday, November 18, 2009 by Bryan Povlinski

As we near Finalist Day when the class of 2010 Orr Fellows will make their decisions on whether to accept an offer to join the Fellowship, I think it's worth looking at who the Orr Fellowship is for. Working with high growth start-ups takes a certain kind of person, and it's certainly not for everyone. Here are a few characteristics that you might want to keep in mind.

The Orr Fellowship might be a good fit if you…

- Are graduating from an Indiana college or you’re originally from Indiana, and you have a strong GPA (preferably 3.5 and above)

- Enjoy working with smaller companies where everything is usually fast paced and everyone has to be willing to help out on various projects and different functional areas like marketing, finance, etc.

- Are someone that is eager to take initiative and make things happen rather than waiting to be told what job you need to do everyday

- Are interested in working in a variety of different roles. Many Orr Fellows rotate through different departments or work for a company that’s small enough to require every employee to be multi-dimensional.

- Would like to have a network of like-minded peers that you can work on potential business ideas with and get together socially

- Want to work for a fast growing Indianapolis company, and have the ability to get to know executives from other high growth start-ups

- Want to define your own career path by taking on big responsibilities in a small company rather than being a number in an entry level program at a large corporation

The Orr Fellowship might NOT be the right program if you…

- Are hoping to travel and have opportunities to work abroad right away. Although many Orr Fellows will have the opportunity to take smaller trips through the course of their job, the program is not designed to be travel intensive

- Need a boss to tell you exactly what to do every day. The most successful Orr Fellows are the ones who take initiative and execute beyond what they’re expected to do

- Expect to be in charge of the most important projects from Day 1. As an Orr Fellow you will likely have some less than glamorous projects at some point. However, they’re only opportunities to over deliver and build your reputation so that you can lead major projects in the future

- Base your job search on finding the highest possible starting salary. If you make it through the Orr Fellowship recruiting process you can find a better paying entry level job in Indiana or elsewhere. The Orr Fellowship is not for people who are looking for the money now, but for students that are more interested in learning, establishing a network, and getting a great experience so they can advance their careers more quickly in the long term.

This is not a comprehensive list of characteristics that define the Orr Fellowship. Hopefully it does give you at least a slightly better idea about whether or not the program is right for you. Among business jobs in Indianapolis, the Orr Fellowship may be one of the best opportunities for college graduates.

Cucumber Flavored Soda Pop

Monday, November 16, 2009 by Nate Bullock

This video surfaced last week from Chow.com, a food and recipe site. I found myself at work watching John, the proprietor of Galcos Soda Pop Stop based in Los Angeles, walk me through his store and serendipitously bring me into his world of 'bubbly water'. Aside from his addictive personality, one can't help but be fascinated by the sheer volume of knowledge the man possesses about everything from rose petal flavored soda to his worldwide business development pipeline. It's always refreshing to hear and see someone who genuinely loves what they're doing.

When I watched the video, I couldn't help but think of entry-level jobs in Indiana. Entry Level Careers are often sought by people who want to make a lot of money, manage a team of employees, and take the elevator straight to the corner office. Most fast paced jobs offer entrepreneurially minded young people the chance to win many of those responsibilities. However, high-growth company jobs, and many other entry-level jobs in Indianapolis are about one thing: passion for doing good work. Companies hiring new grads need talent, but more importantly they need passionate talent. One sure-fire result of being passionate about your career is knowing your business inside and out. Jobs at a small company require that everyone contribute, and companies hiring new grads will open their doors to people who are willing to enter a business career in Indianapolis with a fervor for knowledge, hard work, and dedication.

The shipping is expensive, but I'm looking forward to my cucumber soda shipping in from California this week. Case-in-point right there...John was so passionate in his video that I actually ordered a case of cucumber soda. Imagine the possibilities if you began your business job in Indianapolis with that kind of passion...

How will they choose just 20?

Friday, November 13, 2009 by Ally Hill

Wow. ROTC (Reception on the Circle) last night was unbelievable. All of the current Fellows had a great time getting to know the candidates. I left thinking - how will the board of directors narrow the 60 candidates from last night down to only 20 in the end? I wish all of the candidates the best of luck putting together a personal summary and essay to submit on Monday, and can't wait to see who attends Finalist Day.

With that being said, what I really want to do is address a few of the FAQs I got from candidates last night...

Q: How is the Orr Fellowship different from other Indianapolis job opportunities?
A: No other Indianapolis job opportunity compares to what the Orr Fellowship has to offer. You can go to work at a Fortune 500 company etc., but it will not give you the following:

Instant access to Host Company executives and Indiana business leaders
A social network of the other Fellows and alumni
Monthly business leader meetings and professional development opportunities
A chance to reassess at the end of the 2 year Fellowship - go to grad school, change companies, start your own, or stay with your Host Company
and of course there are MORE reasons...

Q: How are Fellows compensated?
A: I was asked this question more times than expected, but I suppose it's one that should be answered since as a Fellow you'd have an entry-level job in a startup (which is probably much different from anything else you're considering).

I will say that although the salary isn't glamorous, it's 'average' and most definitely an amount you can live on. You are paid by your Host Company, but all Fellows are paid the same amount. Benefits will vary depending on the Host Company you are placed in. Other business jobs in Indiana or entry level technology jobs may pay better, but if you look at the answer to the question above - you'll see what you're not getting with those opportunities.

Q: Have you enjoyed your experience in the Orr Fellowship so far?
A: YES! I've been given a lot of responsibility in a short amount of time. I work with executives on a daily basis. I have a group of friends I wouldn't have had without the Fellowship... I can't believe it's already been a year and a half. I'm going to be bummed when my Fellowship is over.

TGIF! Have a great weekend everyone.